Agency / WPP DCS

Client / Coca-Cola

My Role / Concept Idea & Art Direction

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Brief /

Coca-Cola was the main sponsor of one of the biggest internet and cultural events in Brazil and they wanted to connect in a fun and relevant way with all the attendees.

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Solution /

Create a machine that randomizes internet most famous memes encouraging attendees to take turns to see who is gonna get the best match.

 

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Watch the Case Film /

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